PR agency in Dallas that tells you which desks it will pitch

We pitch Dallas newsrooms and national desks for founders and brands across North Texas. You see the outlet tiers, the deliverables, and the dates before you sign anything. Miss them and we refund you.

City desk · Dallas, TXPitch list · outlet targets
CT--:--
  1. DailyThe Dallas Morning NewsPitched
  2. Business pressDallas Business JournalPitched
  3. Business pressD CEOPitched
  4. City magazineD MagazinePitched
  5. WeeklyDallas ObserverPitched
  6. BroadcastWFAAPitched
  7. BroadcastNBC 5Pitched
  8. + 3 more Dallas desks on the pitch list
Filed fromAustin, TX · Balcones Drive180 mi away · replies in 1 to 2 hrs

The newsroom map

The Dallas media landscape

A pitch here goes to The Dallas Morning News, the Dallas Business Journal, D CEO and D Magazine, the Dallas Observer, and four network newsrooms: WFAA, NBC 5, CBS News Texas, and FOX 4.

Dallas Innovates, tied to the Dallas Regional Chamber, covers startups and tech. These desks run on relocations, expansions, hiring, funding, and openings, so a pitch carrying a local number gets read. A national trend story with no Texas anchor in it usually does not.

Who we would pitch in Dallas10 newsrooms named · no relationship claimed, only who gets the story
01Dailies1
DailyThe Dallas Morning News
02Business press2
Business pressDallas Business Journal
Business pressD CEO
03Broadcast4
BroadcastWFAA
BroadcastNBC 5
BroadcastCBS News Texas
BroadcastFOX 4
04Weeklies and magazines2
City magazineD Magazine
WeeklyDallas Observer
05Digital newsrooms1
Digital newsroomDallas Innovates

What we cover

What our PR services in Dallas cover

01

Media relations

Named reporters pitched one at a time, at the desks that actually cover your category

02

Thought leadership

Bylines and executive commentary on the arguments your buyers are already reading

03

Launch and announcement PR for funding

Product, hiring, and moves into the Metroplex

04

Crisis and reputation work

Run quietly, clients never named

05

Digital PR that feeds search

Coverage that earns links and gets your name repeated back by ChatGPT, Perplexity, and AI Overviews

06

Reporting that ties placements

To branded search and sales conversations

How it works

How a Dallas campaign runs

Story session

We pull out the angle a Dallas editor could defend to their desk.

Targets on paper

Outlet tiers, deliverables, and dates are signed before you pay us anything.

Pitch

Local and national desks run in parallel, and we chase every one of them to a yes or a no.

Amplify

The coverage goes to work on your site, your search footprint, and your next sales call.

Why AceIt

Why Dallas brands hire us

The terms · DallasClause 1 · before kickoff
1.1

Backed by a 100% money back guarantee most agencies will not put in writing: you get the agreed results or your money back. Ask another firm on this page to sign the same line.

1.2

We guarantee the work and the deliverables. No ethical agency promises that a named reporter says yes, and anything paid rather than earned is labeled on the listing before you approve it.

1.3

You deal with senior people, and we answer in 1 to 2 hours.

Ali Raza · founder and CEO
Signed before the first pitch goes out

Proof

The numbers we bring to Dallas

DFW is a headquarters town, and headquarters buyers want the founder quoted, not a press release forwarded.

We have secured more than 50 Forbes placements across 12 or more industries, with most clients seeing a first opportunity in 4 to 8 weeks. One anonymized campaign produced 4,200+ visits and a 38% lift in branded search. For consumer brands, see Vezbi, the community super app we carried past 1 million brand impressions during its U.S. expansion, organic PR only. See the case studies.

1M+Brand impressions for Vezbi during its U.S. expansion, organic PR only
50+Forbes placements secured, across 12+ industries
4 to 8wksWhere a first Forbes opportunity usually lands
1 to 2hrsReply time, from senior people, not a ticket queue

The invoice

What PR costs in Dallas

The standard Dallas deal is a retainer: near $5,000 a month at the low end, $15,000 at the high end, billed the same whether a story runs or not, with someone junior on the account by month two.

We sell placements instead: publications from around $95, ranked listicle spots from around $400 by position, broadcast segments from $700 by market size, print pages from $1,400, and Forbes campaigns scoped and priced in writing before kickoff. Before you approve anything you see the outlet, its audience, the turnaround time, and whether it is sponsored. See the full rate card.

Dallas, side by sideRetainer vs per placement
Dallas firmsNo published ratea retainer quoted on a call, almost never printed
AceIt, per placementFrom $95 a placementthe outlet, the position and the price, approved before any money moves
$95publications $400listicles $700broadcast $1,400print
Forbes campaigns are scoped and priced in writing before kickoff

The beats

Industries we work with in Dallas

Beat 01

Financial services

With Goldman Sachs building downtown and the Texas Stock Exchange now trading here, where the business desks want the numbers behind the move.

Fintech PR agency
Beat 02

Corporate relocations and commercial real estate

The story every business desk in the Metroplex runs on repeat.

Real estate PR agency

Fit

Who this is for

✓A fit

Founders and brands with something a reporter can use: a launch, a number, a point of view nobody else in your category will say out loud. If there is no story there yet, we say so on the call instead of selling you a retainer.

Questions

Asked before a Dallas campaign

Anything else, email [email protected] and it comes back in 1 to 2 hours.

Dallas firms mostly run $5,000 to $15,000 a month on retainer, and integrated programs go higher. We do not sell months. We sell placements: publications from around $95, listicle spots from around $400, print pages from $1,400, Forbes campaigns priced in writing before kickoff. Miss the agreed targets and you are refunded.

No. Your account runs out of Austin, Texas. Landing the Dallas Business Journal or a FOX 4 segment comes down to whether that desk wants the story covered, not to a zip code in Uptown. Several firms ranking for this search imply a Dallas office they do not keep. We would rather tell you.

Against the outlet tiers we agreed to, then audience reached, branded search lift, referral traffic, and how many of those turned into sales conversations. One report a month, written by the person who sent the pitches, not assembled by an intern. A hit report by itself is not a result.

You get your money back. Outlet tiers, deliverables, and dates are agreed before kickoff, and missing what we committed to on the timeline we committed to triggers the refund. Ask any other Dallas firm to write that same clause into the agreement and watch what happens to the conversation.

Next step

Want to know what we would pitch for you in Dallas?

Book a 30 minute call. You leave with the angle we would run, the desks we would pitch, real costs, and the guarantee in writing.

Backed by a 100% guarantee: the agreed results or your money back