Get featured in Forbes, or you get your money back
Earned Forbes coverage for founders and brands done with strangers in their DMs promising a Forbes feature for $1,000. Targets and pricing go in writing before kickoff, and if we don't deliver what we committed to, you get your money back.
Know what you are buying
Four ways onto Forbes.com. Only one is earned
Most people shopping for a Forbes feature do not know there are four different products on the shelf.
| Route | What it really is | The label on the article |
|---|---|---|
| Forbes Councils | A paid membership | Council Post, visible to every reader and to any investor running due diligence |
| BrandVoice | Advertising | Paid Program, sold at advertising prices |
| Contributor post | One byline's judgment | Lives or dies with whoever holds that byline |
| Earned editorial | A newsroom decision | Nothing on the page says paid. The only one we sell |
Scroll the table sideways to see every column
Earned editorial is the only one that survives a due diligence search. Investors, enterprise buyers, and AI engines read that page as a newsroom's judgment rather than your ad budget.
Three questions
What you are actually buying
Three questions decide whether a Forbes offer is real. You get all three answered in writing before you pay us anything.
Which Forbes property, and which edition
Forbes.com is not a licensed regional edition, and a reader can tell. The property gets named in writing before you pay.
What label the article carries
Council Post, Paid Program, or nothing at all. Only the last one reads as a newsroom's judgment.
Whether it can be quietly pulled later
A feature that vanishes with a byline was never yours. You get the answer in writing with the other two.
The article type
A founder interview, expert commentary, a company profile, or a spot in a listicle a writer is already building.
Ask a $1,000 vendor those three questions and watch the conversation move to WhatsApp.
The process
How to get featured in Forbes with AceIt
Four steps, run by the people you meet on the call. Most clients see their first Forbes opportunity within 4 to 8 weeks of campaign launch.
Story development
We find what a Forbes reader would stop for: data only you have, a contrarian read on the argument your market is having, a milestone with numbers behind it. Feature lists never get written up. Points of view do.
Contributor matching
We shortlist the journalists and contributors already covering your beat, then read their recent work so the pitch reaches someone whose swim lane you fit. That is media relations, not a blast to a purchased list.
Pitch and follow up
Your angle goes out as a pitch written for one person, then we chase it. Most stories die in the follow up rather than the pitch, so that is where much of our week goes.
Feature and amplification
When the article publishes you get the live URL, the As Featured In assets, and a plan for putting it to work in your sales deck, your site, and your outreach. One feature is the easiest introduction to the next journalist, so we pitch follow on coverage while it is fresh. See public relations.
Generative engine optimization
A Forbes feature is now an AI citation
Your buyers ask ChatGPT, Perplexity, and Google AI Overviews who to trust before they ask you. Those systems answer from sources they can cite, and Forbes is one of them.
A feature earns a dofollow backlink from a DA 94 domain, a page that ranks for your name long after the news cycle ends, and a quotable line inside AI answers. That is why PR runs alongside SEO and GEO here as one team instead of two invoices.
Receipts
The receipts
Our clients have been featured in USA Today Network, Entrepreneur, Mashable, TechCrunch, and Daily Mail. Read the campaigns at case studies and Vezbi.
The number
What a Forbes campaign costs
Scope and pricing are confirmed on the strategy call and put in writing before kickoff, with no surprise line items.
Compare the two ends of this market: a monthly retainer that bills whether or not anything runs, or a four figure offer that quietly resolves into a Council Post or a licensed edition nobody told you about.
Every other placement we sell is priced and labeled on our pricing page.
Why AceIt
Why founders pick AceIt for a Forbes campaign
Nearly everyone who calls us about Forbes has already been quoted for it by someone else, usually at a price that sounded too easy and with a label they were never shown.
So we contract in the opposite direction. Placement targets, outlet tiers, timelines, and deliverables are agreed before kickoff. If we don't deliver what we committed to, on the timeline we committed to, you get your money back.
We do not control which journalist says yes, and that is exactly why the refund sits in your contract instead of a promise sitting in a sales call.
You work with senior people, no junior account managers learning on your budget, and replies land in 1 to 2 hours rather than next Tuesday.
Because PR, SEO, and GEO run under one roof here, the Forbes link feeds your rankings and AI visibility. More at who we are.
Fit
Who this is for, and who we turn down
This works for
- Founders and executives with something a newsroom can write about
- Funded startups, plus SaaS and fintech companies
- Ecommerce and D2C brands, and consultants with a track record
- B2B companies whose buyers search their name before every call
We turn down
- Campaigns where there is no story yet
- Anyone who wants a labeled advertorial dressed up as editorial
Every campaign we take is one we must be willing to refund, so we would rather lose a deal than run one we cannot stand behind.
Questions
What everyone asks about Forbes
Anything else, email [email protected] and it comes back in 1 to 2 hours.
Yes, and that is exactly the problem. A Forbes Councils membership publishes under a Council Post label, and BrandVoice is advertising stamped Paid Program. Both are legitimate when disclosed and obvious to any reader. What nobody can sell you is a journalist's editorial judgment, which is the part buyers trust.
It depends on the route. Forbes Councils runs on an annual membership fee, BrandVoice is priced like the advertising it is, and genuine earned editorial sits well above the four figure offers filling your inbox. AceIt campaigns are scoped and priced on the strategy call, in writing before kickoff, with the rest of our rate card published on the pricing page.
Some are. The right question is what exactly is guaranteed and what happens if it does not land. A four figure guarantee usually resolves into a Council Post, a BrandVoice slot, or a licensed international edition. Ours is in the contract: agreed targets and timelines, and your money back if we miss them.
Most of our clients see their first Forbes opportunity within 4 to 8 weeks of campaign launch. Story development and contributor matching take the opening stretch, then pitching and follow up run until a writer commits. Our timeline goes in writing before kickoff.
Yes, in three ways. You earn a dofollow backlink from a DA 94 domain, a rare authority signal. The article tends to rank for your brand name long after publication. And AI engines answer from sources they can cite. One recent campaign produced 4,200+ visits and a 38% increase in branded search.
You approve everything that comes from us: the angle, the quotes, the data, and the pitch itself before it reaches a newsroom. You do not approve a journalist's final copy, and any agency promising that is selling advertising with the labels removed. Editorial independence is what makes the feature worth having.
Next step
Find out what Forbes would actually write about you
Tell us what you have built. You get back the angle a Forbes writer would actually run with, the names we would send it to, and the terms we are willing to sign.
Backed by a 100% guarantee: the agreed results or your money back