Owner or developer.
Types “commercial general contractor” plus a city, or “design build vs design bid build”. Wants delivery record and financial stability.
Developers, owner’s reps, and procurement leads cut the field to three or four firms before anyone picks up a phone. A construction SEO agency should put you on that list in Google, in the map pack, and in the AI answers buyers check first. Targets go in writing, and missing them means your money back.
The stakes
Industry surveys put roughly seven in ten commercial buyers starting on a plain Google search rather than a referral, running about a dozen searches before they contact anybody.
By the time a request for qualifications hits your inbox, the field has already been cut.
Nobody tells you when you were cut. There is no rejection email for a search you never appeared in. You just see a slower year, the same two competitors on every bid list, and business development working harder.
Four buyers
A homeowner picks a contractor in an afternoon. A $40 million project is decided by a committee over nine months, and every seat at that table searches differently.
Types “commercial general contractor” plus a city, or “design build vs design bid build”. Wants delivery record and financial stability.
Hunts self perform trades and MEP subcontractors by metro. Wants your prequalification packet, safety record, bonding capacity.
Searches by method and material: mass timber, modular, tilt up, data center fit out. Wants technical depth, not marketing copy.
Searches your firm name with reviews and certifications. Wants proof from sources you do not control.
Competitors publish one services page and hope it covers all four. We build a page per search and link them so the site reads as one firm with depth.
What we do
We separate terms that bring project inquiries (“industrial design build firm”, “hospital construction company”, “commercial general contractor” plus your metro) from high volume terms that bring students and job hunters.
Your best proof is already built. Completed jobs become indexable pages carrying square footage, sector, delivery method, and outcome, so a developer hunting a comparable build finds yours.
One per metro you genuinely bid in and per sector you serve, from multifamily and healthcare to warehouse and data centers.
Indexation, site architecture, internal linking, Core Web Vitals, and Organization, Service, and FAQ schema.
Google Business Profile for head office and every branch, correct categories and service areas, plus the citation cleanup multi location firms need.
Qualified inquiries, RFQ and proposal volume, pipeline influence.
AI answers
Buyers now ask ChatGPT, Perplexity, Gemini, or a Google AI Overview who the serious contractors are in a market. Those systems answer from what they can verify: consistent business details, structured data stating what you build and where, project pages written as facts rather than adjectives, and mentions in publications the model trusts. That last signal decides most answers, and a link building retainer cannot produce it. Generative engine optimization is not a separate invoice line here. It is the same media work, aimed at the answer as well as the index.
How it runs
We audit your site, your Google Business Profile, and the three firms outranking you, then show you the terms they own and you do not.
Deliverables, targets, and timelines are signed before work starts. That document is what the guarantee refunds against.
Technical fixes, then project, sector, and market pages, then the media campaign behind them.
Monthly reporting on qualified inquiries and share of search.
Cost
Single market programs run $3,000 to $8,000 a month. Multi market or national work with PR attached runs $8,000 to $20,000. Audits sit near $2,500 to $3,500. Below $2,000 you are buying automated citations that cost more to clean up than they earned.
Weigh that against one job. If your average project carries $180,000 in margin, a $6,000 program pays for itself the first time it wins a bid you were never invited to. Every number we quote is published rather than held back for a discovery call, and it goes in writing before kickoff, backed by the refund.
Why AceIt
Before you sign with any construction SEO agency, price in the cost of being wrong.
The fear is not the fee. It is twelve months of retainer, reports nobody opened, no coverage anyone in the industry saw, the same two rivals on every shortlist, and a renewal invoice arriving while your pipeline looks like last January. Cycles here are long enough that one bad choice costs you two bidding seasons.
So we put the outcome in the contract. Deliverables, targets, and timelines are agreed before kickoff, and if we do not deliver what we committed to, on the timeline we committed to, you get your money back. We will never guarantee a ranking position, because positions belong to Google and any agency promising one is misleading you. We guarantee the work and the agreed outcomes, with our fee at risk.
You also get senior people rather than a junior account handler, replies in 1 to 2 hours, and one team running SEO, PR, and your website.
Proof
Our PR work drove over 1 million brand impressions for Vezbi, a community super app, during its U.S. expansion, with every placement earned organically. Our Forbes campaign has secured 50+ placements across 12+ industries, and one anonymized feature produced 4,200+ visits, a 38% lift in branded search, a DA 94 backlink, and 12 secondary pickups. More case studies.
The fit
It fits commercial GCs, design build firms, developers, home builders, specialty trades, and EPC companies with project history and someone who answers inbound fast. Manufacturers supplying the sector too, and firms selling to other businesses. If your work is residential service calls, start here.
It does not fit firms needing bids this quarter, firms with nothing built to show, or price shoppers.
Questions
Anything else, email [email protected] and it comes back in 1 to 2 hours.
Construction SEO makes a construction company visible when developers, owners, architects, and procurement teams search for the work it delivers. It covers keyword research by project and sector, market and portfolio pages, technical fixes, Google Business Profile optimization, and authority from editorial links. Success is counted in project inquiries, not traffic.
Most firms pay $3,000 to $8,000 a month for a single market program, and $8,000 to $20,000 for multi market or national work with PR included. Audits run $2,500 to $3,500. Anything under $2,000 is usually automation. Our pricing is published, and every agreed target is backed by a refund.
Expect movement on long tail and local terms in 90 to 120 days, and meaningful inquiry volume between 6 and 12 months. Competitive commercial terms take longer. Media coverage shortens the curve, because editorial links build authority faster than directories. Your timeline goes in writing, and missing it triggers a refund.
AI Overviews and assistants like ChatGPT, Perplexity, and Gemini answer buyer questions before anyone clicks, so being cited in the answer matters as much as ranking beneath it. They pull from what they can verify: schema markup, consistent business details, factual project pages, and mentions in publications they trust. Earned press matters most.
Ask for a construction case study reporting project inquiries and won work, not traffic charts. Ask who writes the content and whether they have stood on a job site. Ask whether directories are the whole link plan. Ask who owns the site when you leave. Then ask what happens if results never come.
Next step
Send your markets, your sectors, and the two competitors beating you to the shortlist. You get a reply in 1 to 2 hours with the terms they rank for and what we would fix first. Every commitment goes in writing, backed by a 100% guarantee: you get the agreed results or your money back.
Every commitment goes in writing, backed by a 100% guarantee: you get the agreed results or your money back