PR agency in San Diego that agrees the outlets before it pitches

We pitch San Diego newsrooms and national desks for founders and brands across the county. The outlet tiers, the deliverables, and the dates are settled in writing before we start. Miss them and you get your money back.

City desk · San Diego, CAPitch list · outlet targets
PT--:--
  1. DailySan Diego Union-TribunePitched
  2. Business pressSan Diego Business JournalPitched
  3. Public radioKPBSPitched
  4. Digital newsroomVoice of San DiegoPitched
  5. Digital newsroomTimes of San DiegoPitched
  6. BroadcastNBC 7Pitched
  7. BroadcastABC 10NewsPitched
  8. + 3 more San Diego desks on the pitch list
Filed fromAustin, TX · Balcones Drive1,150 mi away · replies in 1 to 2 hrs

The newsroom map

The San Diego media landscape

Pitches here go to the San Diego Union-Tribune, the San Diego Business Journal for anything with a balance sheet behind it, KPBS for science and policy, Voice of San Diego for accountability work, Times of San Diego for speed, and the newsrooms at NBC 7, ABC 10News, CBS 8, and Fox 5.

Biotech news usually clears a trade desk such as Endpoints News first. These desks are small and they have heard the pitch before. Bring a finished story or do not bring one.

Who we would pitch in San Diego10 newsrooms named · no relationship claimed, only who gets the story
01Dailies1
DailySan Diego Union-Tribune
02Business press1
Business pressSan Diego Business Journal
03Broadcast4
BroadcastNBC 7
BroadcastABC 10News
BroadcastCBS 8
BroadcastFox 5
04Public radio1
Public radioKPBS
05Digital newsrooms2
Digital newsroomVoice of San Diego
Digital newsroomTimes of San Diego
06Trade titles1
Trade titleEndpoints News

What we cover

What our PR services in San Diego cover

01

Media relations

Reporters pitched by name, on the beat they actually cover, never a wire blast

02

Thought leadership

Bylines, executive positioning, and commentary while the story is still moving

03

Launch and announcement PR for funding rounds

Product, trial data, and expansion into the county

04

Crisis and reputation work

Kept quiet, clients never named

05

Digital PR that doubles as search work

Coverage that earns links and gets you quoted back by ChatGPT, Perplexity, and AI Overviews

06

Measurement that connects a

Placement to branded search, referral traffic, and deals in progress

How it works

How a San Diego campaign runs

Story session

We work out which part of your business a San Diego editor would clear space for.

Targets in writing

Outlet tiers, deliverables, and dates go into the contract before you pay.

Pitch

Local desks and national desks at the same time, followed up until someone gives us an answer.

Amplify

Every placement goes back into your site, your search footprint, and your sales conversations.

Why AceIt

Why San Diego brands hire us

The terms · San DiegoClause 1 · before kickoff
1.1

Placement targets, timelines, and deliverables are agreed before kickoff. If we do not deliver what we committed to, on the timeline we committed to, you get your money back. Read the other San Diego firms on this page and see who else writes that down.

1.2

The work and the deliverables carry the guarantee. No ethical agency promises that a specific journalist says yes, and where a placement is paid rather than earned you see that on the listing before you approve it.

1.3

Senior people run your account, and we reply in 1 to 2 hours.

Ali Raza · founder and CEO
Signed before the first pitch goes out

Proof

The numbers we bring to San Diego

San Diego sells hard things to skeptical buyers: sequencers, sensors, defense hardware, apps looking for a US audience.

Vezbi was that last case, and organic press took its US expansion past 1 million brand impressions. We have also placed 50+ Forbes features across 12+ industries, with most first opportunities landing in 4 to 8 weeks.

1M+Brand impressions for Vezbi during its U.S. expansion, organic PR only
50+Forbes placements secured, across 12+ industries
4 to 8wksWhere a first Forbes opportunity usually lands
1 to 2hrsReply time, from senior people, not a ticket queue

The invoice

What PR costs in San Diego

A retainer buys you a month of someone's attention. It does not buy you a placement, and you pay it either way.

We price the placement itself: publications from around $95, ranked listicle spots from around $400, broadcast from $700, print pages from $1,400, Forbes campaigns priced in writing before kickoff. The outlet, its audience, the turnaround, and any sponsored label are all in front of you before you approve it. See the full rate card.

San Diego, side by sideRetainer vs per placement
San Diego firmsNo published ratea retainer quoted on a call, almost never printed
AceIt, per placementFrom $95 a placementthe outlet, the position and the price, approved before any money moves
$95publications $400listicles $700broadcast $1,400print
Forbes campaigns are scoped and priced in writing before kickoff

The beats

Industries we work with in San Diego

Beat 01

Life sciences

Trial data and funding rounds are Business Journal and trade desk stories, not wire blasts.

Tech PR agency
Beat 02

Defense and maritime tech

Cleared work needs careful language, so we pitch the desks that cover the fleet's home port.

Beat 03

Consumer and craft beer

Local brands sell nationally, so we work lifestyle and food desks outside the county.

Beat 04

Startups

Funding news dies in a day, so we build the founder's point of view first.

Startup PR agency

Fit

Who this is for

✓A fit

Founders and brands sitting on something a reporter can use: a launch, a number, a result, a position nobody else in the category will take. If the story is not there yet, we say so before you spend anything.

Questions

Asked before a San Diego campaign

Anything else, email [email protected] and it comes back in 1 to 2 hours.

Almost no San Diego firm publishes a rate. Ours are here: placements from around $95, ranked listicle spots from around $400 by position, broadcast segments from $700, print pages from $1,400, and Forbes campaigns scoped and priced in writing before kickoff. There is no monthly retainer on top. Fall short of the agreed targets and we refund you.

No, and no San Diego editor has ever asked. Everyone on your account works from Austin, Texas. What clears a desk here is a story that fits the beat, not a 619 area code. Several firms ranking for this search pitch San Diego from somewhere else too. They just do not put it on the page.

We pitch the outlets that cover this county: the Union-Tribune, the San Diego Business Journal, KPBS, Times of San Diego, San Diego Magazine, the Reader, and the morning shows on all four network stations. National desks run in parallel, because a Forbes or TechCrunch feature follows your buyers home in a way a local hit does not.

You get your money back. Outlet tiers, deliverables, and timelines are agreed before kickoff, so if we do not deliver what we committed to on the timeline we committed to, you are refunded. That commitment lives in the contract you sign, not in something a salesperson said on a call.

Next step

Want to know what we would pitch for you in San Diego?

Book a 30 minute call. You walk away with the angle we would run, the desks we would target, real costs, and the guarantee in writing.

Backed by a 100% guarantee: the agreed results or your money back