Social first strategy and content
Audience research, platform selection, creative direction, content calendars, short form video, and graphic design, with the press angle designed in from day one.
We turn social moments into press coverage, editorial links, and citations inside AI answers. Targets, deliverables, and dates go in writing before kickoff, behind a 100% guarantee: you get the agreed results or your money back.
The stakes
Most brands shopping for a social media PR agency are not starting from nothing. You post four times a week and engagement is respectable. Then a buyer searches your name and the first page is your own site and a competitor's article.
Paid social stops the day the card declines. A viral post lives 48 hours and leaves no link, so rankings never move.
Ask ChatGPT who is best in your category and it names three brands with coverage behind them.
The distinction
A social media PR agency runs both as one campaign. So a creator moment gets pitched to reporters the week it happens, and a launch runs on TikTok and LinkedIn while the story lands in trade press.
The work
Audience research, platform selection, creative direction, content calendars, short form video, and graphic design, with the press angle designed in from day one.
Campaign data, a founder point of view, or a community reaction becomes the hook we pitch to journalists.
Discovery, vetting, contracts, usage rights, and FTC disclosure, run so content earns press.
Community management that replies in hours, sentiment tracking, share of voice, holding statements, and escalation paths.
Placements, referring domains, branded search movement, sentiment, saves and shares as intent signals, and where AI answers name you.
TikTok and Reels carry consumer discovery, LinkedIn carries B2B credibility, YouTube doubles as a search engine, and Reddit and podcasts carry the communities everyone ignores. Full menu at public relations services.
The process
Your channels, six months of coverage, branded search, sentiment, and competitor share of voice. Targets, deliverables, and price go in writing before any money moves.
Messaging, content calendar, media list, first pitch wave. Monitoring goes live.
Campaigns get pitched while still current. Placements land, then get amplified back into social and into your site so search benefits.
We report against the targets you signed, not the activity we logged. What worked scales, what did not gets retired.
Most clients on our Forbes program see a first opportunity within 4 to 8 weeks.
AI answers
Language models cannot cite most of what you post. They can cite what gets written about you. When a reporter covers your campaign, that article becomes something ChatGPT, Perplexity, and Google AI Overviews can read and repeat.
So we design campaigns to produce citable evidence: original data worth reporting, a founder quote worth running, and consistent entity signals across publications those engines respect. That is generative engine optimization, and it is why PR and search sit in one team here alongside digital PR and AI SEO.
Why AceIt
Here is the fear every buyer in this category carries, and it is earned. You sign a twelve month retainer. Four months later you have a strategy deck and reports full of impressions. No journalist has written about you, rankings sat still, and the budget is gone.
So we carry that risk, not you. Placement targets, platforms, deliverables, and timelines are agreed before kickoff, and if we do not deliver what we committed to, on the timeline we committed to, you get your money back.
We guarantee the work rather than promising that a specific journalist says yes, because nobody honest sells you another person's decision. On search we never guarantee rankings; any agency that does is misleading you. We commit to qualified organic traffic, share of search, and AI citations, with the refund behind it.
Senior people run your account, with no junior account managers learning your category on your budget. Replies land in 1 to 2 hours. PR, SEO, and web sit under one roof in Austin.
Receipts
Client coverage has run in USA Today Network, Daily Mail, Mashable, Variety, and Forbes. More at Vezbi and case studies.
The number, and the filter
Nobody here publishes a number. The closest any competitor gets is a set of budget checkboxes on a contact form, which tells you what they will accept, not what anything costs.
Ours: Forbes campaigns are scoped and priced in writing before kickoff, and programs pairing earned media with search run mid five figures to six figures annually against a 12 month roadmap. Project based, retainer, and performance oriented models are available, and price goes in writing before kickoff. Run your own numbers first with the ROAS calculator.
Questions
Anything else, email [email protected] and it comes back in 1 to 2 hours.
A social media agency owns your channels: content, posting, community management, and paid social. A PR agency earns coverage in outlets you do not control. Social reaches an audience you already have. PR reaches people who trust someone else first. Strong programs run both.
Most agencies here refuse to publish a number. Ours: Forbes campaigns are scoped and priced in writing before kickoff, and programs pairing earned media with search run mid five figures to six figures annually across a 12 month roadmap. Project, retainer, and performance oriented models are available. See pricing.
Many do, and quality varies. Some bolt a content calendar onto a media relations retainer. Others run integrated programs where listening informs pitching and coverage gets amplified back into channels. Ask any agency to show one campaign where a social moment produced a named placement.
Ask four. Who works on my account daily, and are they senior? What are you committing to in writing, and what happens if you miss it? Which metrics will you report, and how do they connect to revenue? Show me coverage you earned in my category.
Media placements and their tier, referring domains, branded search volume, share of voice, sentiment, and citations in AI answers. On social, engagement quality, saves and shares as intent signals, and cost per qualified action. Impressions belong in the appendix, because a hit report is not a result.
Social supplies the evidence and the reach, PR supplies the credibility. Listening surfaces the story angle. Campaign data becomes the hook a reporter needs. Once coverage lands it gets amplified across channels, linked from your site, and fed into search and AI visibility.
Next step
Send us your handles and the two competitors whose coverage keeps showing up instead of yours. Back comes the campaign we would run, the journalists we would take it to, and the targets we would put in writing, behind a 100% guarantee: the agreed results or your money back.
Every engagement carries a 100% guarantee: you get the agreed results or your money back